Newbond delivers institutional-quality hospitality asset management services, rooted in operational expertise, strategic oversight, and an unwavering focus on investor outcomes. With a mandate to drive performance across every dimension of hotel ownership, Newbond collaborates with leading brands, operators, and designers to enhance asset value, optimize financial returns, and maintain alignment with ownership strategy. The business actively manages the entire investment lifecycle - overseeing revenue strategy, expense controls, capital planning, contract negotiations, and market positioning -while also playing a key role in developing and executing recapitalization and disposition strategies, ensuring assets are well-positioned to maximize value at every stage.

Asset Management

Today, the asset management business oversees a portfolio spanning 15+ hotels comprising over 6,000 keys and $1.0 billion in budgeted annual revenue. The portfolio includes some of the most iconic hotels in the United States, underscoring Newbond’s leadership in hospitality real estate.

Revenue Management

Distribution and segmentation analyses, sales and marketing assessment, and active and dynamic rate setting strategies targeted at optimizing profitability

Dynamic Expense Controls

P&L review, cash flow projections, performance benchmarking, flowthrough management, staffing and service contract evaluation, real and personal property tax assistance and insurance support

Capital Assessment

Physical condition assessment, PIP negotiations, FF&E quality control, guest satisfaction score review and implementation, capital plan/budget commentary, vendor negotiations, and ROI project evaluation

F&B and Design Partnerships

Historical executions include F&B partnerships with Tao Group, Masaharu Morimoto, STARR Hospitality Group, and Charlie Palmer.  Design partnerships include Rockwell Group, Gabellini & Sheppard, Gettys Group and Gachot

Hotel Brand & Management Partnerships

Partnerships with leading global hotel brands including Marriott International and Hilton as well as collaborations with third party independent managers including Schulte Hospitality Group, HEI Hotel and Resorts and Aimbridge Hospitality

  • Times Square EDITION

  • The Mayflower

  • West Hollywood EDITION

  • Courtland Grand

  • Four Seasons New Orleans